By 2011 only 16% of global population to be Americans Print E-mail
By 2011 only 16% of global population to be Americans - 10.9.2007 [more] JupiterResearch predicts that by 2011, the United States will represent just 16% of the global online population, down from 19% in 2006. JupiterResearch has recognized a growing trend among online users in the US interested in global content: some 10% of the adult online population - 17 mln adults - have both accessed content originating overseas and translated content into English.



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Behavioral ads to generate $1 bln in 2008 at only 11% of the US display, rich media and video market